Strategic cooperation between RADFAK and OUTTRA

Exciting news for the bicycle industry: this week we entered into a strategic cooperation with RADFAK, the merchandise management system for the bicycle trade, which will offer dealers considerable advantages in the future.

"With OUTTRA, we have a partnership at eye level. This interface helps our retailers enormously. The integration is a milestone that saves both retailers and brands valuable time. Manual interventions are standardized and automated, eliminating potential sources of error."

Markus Wolpert, CEO RADFAK

RETAILERS AND BRANDS BENEFIT EQUALLY

We are convinced that this cooperation will significantly improve the efficiency of data management for brands and retailers in the bike industry. Dealers will benefit from simplified data integration and will be able to focus more on their core business. In addition, the standardization and automation of processes will significantly reduce sources of error and save brands a considerable amount of time.

"This cooperation underlines our commitment to increasing the efficiency and success of our partners in the bicycle industry by combining our expertise and advanced IT solutions. We look forward to the steps ahead and the positive impact on the entire industry."

Siegbert Müller, Founder and CEO, OUTTRA

Interested brands and dealers are welcome to contact us directly.